Publishers in the News (Feb. 18-24, 2008)

Fourteen New Titles for LeapFrog
Learning products developer LeapFrog Enterprises announced they will add 14 new licensed Web-connected software titles to their handheld gaming systems this year.  — AWN News

Elsevier Masson buys online publishing co Edra for undislosed sum
Milan-based Elsevier Masson Srl said it has acquired Edra SpA, an online publishing company in the healthcare field, for an undisclosed sum. — CNN

Big-4 Publishers launch online ad network
Four big-time publishers aren’t giving up the ad wars without a fight. Gannett Company, Hearst Corporation, Tribune Company and the New York Times Company have formed their own advertising network called quadrantONE. — BizReport

Core Learning Makes Online Math, Language Resources Available For Teachers
 Core Learning today announced the availability of over 1.5 GB of new online math and language arts learning resources for access by teachers worldwide. The content can be accessed and subscribed to through the web portal www.globalgridforlearning.com, and is managed by the Global Grid for Learning, a Cambridge University Press company. — PR Inside

News Briefs
PW has partnered with Rosetta Solutions to use the company’s digital galley tracking service, netGalley, to coordinate its book review section. Random House and HarperCollins both took forays into splicing their books into downloadable content, offering snippets (and sometimes more) of titles online. In its ongoing integration of Harcourt, Houghton Mifflin cut an undisclosed number of staffers while promoting others from within. — Publishers Weekly

Education Learn Strategies To Promote Reading At Schools
More than 200 primary and secondary school teachers turned up at the Civil Service Institute, (IPA) for a seminar to promote better reading in schools. Organised by TA & Morgen Distributors, the one-day event was conducted by Michael Cahlil, senior product manager of Cengage Learning, a publishing firm, who delivered refreshing insights into strategies and techniques that teachers can employ to make reading activities in classes enjoyable. — Brunei Direct

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